FW: [Ottawadissenters] personal data for sale

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FW: [Ottawadissenters] personal data for sale

michael gurstein
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I'm thinking that OGD is more or less immune from these concerns for the moment since the privacy issues will be dealt with before the data is made available, however, as/if government data becomes open by default issues of individual privacy will become front and centre; and my guess is that politicians are rather more concerned around these issues (and voter reactions) and more likely to argue for controls over data in response to privacy concerns than in response to anything I might or might not have written concerning issues of inclusion and diversity.
 
Here is where a pro-active initiative on the part of civil society to engage government and the private sector in setting up rules/procedures ensuring data privacy in the OGD area would I think be very worthwhile.
 
M
 
 
-----Original Message-----
From: [hidden email] [mailto:[hidden email]] On Behalf Of Arthur Cordell
Sent: Sunday, June 17, 2012 10:22 AM
To: [hidden email]; 'RE-DESIGNING WORK, INCOME DISTRIBUTION, EDUCATION'
Subject: [Ottawadissenters] personal data for sale

 

You for Sale: Mapping, and Sharing, the Consumer Genome

http://tinyurl.com/boowxe5

NY. Times

IT knows who you are. It knows where you live. It knows what you do.

It peers deeper into American life than the F.B.I. or the I.R.S., or those prying digital eyes at Facebook and Google. If you are an American adult, the odds are that it knows things like your age, race, sex, weight, height, marital status, education level, politics, buying habits, household health worries, vacation dreams — and on and on.

Right now in Conway, Ark., north of Little Rock, more than 23,000 computer servers are collecting, collating and analyzing consumer data for a company that, unlike Silicon Valley’s marquee names, rarely makes headlines. It’s called the Acxiom Corporation, and it’s the quiet giant of a multibillion-dollar industry known as database marketing.

Few consumers have ever heard of Acxiom. But analysts say it has amassed the world’s largest commercial database on consumers — and that it wants to know much, much more. Its servers process more than 50 trillion data “transactions” a year. Company executives have said its database contains information about 500 million active consumers worldwide, with about 1,500 data points per person. That includes a majority of adults in the United States.

More……………

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    Re: FW: [Ottawadissenters] personal data for sale

    Tracey P. Lauriault
    I would love to have access to the Acxiom Corporation' dbase and analyze their with the spending patterns.

    For instance, I can foresee a public health application where we could examine spending on birth control, contraception combined with demographics,spatial location of STDs or unwanted pregnancies and then target education and prevention programs where they are needed.  We could also examine junk food or low quality food consumption, with obesity and demographics.

    A friend working for the Bank of Canada was telling me about the analysis they do on the medium used to spend (cash, credit, debit) as that determines the production of their product which is the printing of cash and the infrastructure associated with its movement.

    These private sector dbases are however primarily used by those who can afford them, and there may be a pitch to be made for some data to be released under some sort of philanthropic umbrella/license to put those consumer data to work on issues related to social and environmental policy.

    Cheers
    t

    On Sun, Jun 17, 2012 at 2:00 PM, michael gurstein <[hidden email]> wrote:
    I'm thinking that OGD is more or less immune from these concerns for the moment since the privacy issues will be dealt with before the data is made available, however, as/if government data becomes open by default issues of individual privacy will become front and centre; and my guess is that politicians are rather more concerned around these issues (and voter reactions) and more likely to argue for controls over data in response to privacy concerns than in response to anything I might or might not have written concerning issues of inclusion and diversity.
     
    Here is where a pro-active initiative on the part of civil society to engage government and the private sector in setting up rules/procedures ensuring data privacy in the OGD area would I think be very worthwhile.
     
    M
     
     
    -----Original Message-----
    From: [hidden email] [mailto:[hidden email]] On Behalf Of Arthur Cordell
    Sent: Sunday, June 17, 2012 10:22 AM
    To: [hidden email]; 'RE-DESIGNING WORK, INCOME DISTRIBUTION, EDUCATION'
    Subject: [Ottawadissenters] personal data for sale

     

    You for Sale: Mapping, and Sharing, the Consumer Genome

    http://tinyurl.com/boowxe5

    NY. Times

    IT knows who you are. It knows where you live. It knows what you do.

    It peers deeper into American life than the F.B.I. or the I.R.S., or those prying digital eyes at Facebook and Google. If you are an American adult, the odds are that it knows things like your age, race, sex, weight, height, marital status, education level, politics, buying habits, household health worries, vacation dreams — and on and on.

    Right now in Conway, Ark., north of Little Rock, more than 23,000 computer servers are collecting, collating and analyzing consumer data for a company that, unlike Silicon Valley’s marquee names, rarely makes headlines. It’s called the Acxiom Corporation, and it’s the quiet giant of a multibillion-dollar industry known as database marketing.

    Few consumers have ever heard of Acxiom. But analysts say it has amassed the world’s largest commercial database on consumers — and that it wants to know much, much more. Its servers process more than 50 trillion data “transactions” a year. Company executives have said its database contains information about 500 million active consumers worldwide, with about 1,500 data points per person. That includes a majority of adults in the United States.

    More……………

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      Tracey P. Lauriault
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